How to grow your Facebook Page Audience and Engagement
As with any other platform, it’s crucial to build a Page following of individuals who are interested in the products, services, or content you share.
We know that some, if not many, businesses and artists that use Facebook as part of their marketing plan have suffered a significant drop in engagement and overall exposure on the platform.
This is most likely because Facebook has suffered a significant hit in the last year, with privacy and security concerns rampant, and Apple’s iOS 14.5 upgrade causing an unstoppable collapse in Facebook’s ability to collect user data.
So, how can we save our Facebook Page and grow our audiences and engagement without paid ads? Let’s find out.
Make people aware of your company’s identity. If you’re wondering how to attract more people to like and connect with your Facebook Page, consider these suggestions:
- Share your business page on your personal News Feed. Inform your relatives and friends about your Page. In your post, urge them to like the Page and share it with others who might be interested in your product or service. To share your Page, click the Share button to the right of your Page’s cover photo.
- Encourage your friends to like your Page. Invite people who you believe will be interested in your company to like your Page.
- Ask your friends to share your Page with their networks. Your friends can help you in reaching out to even more individuals. Ask that they provide a link to your Page in a post on their timeline.
- In groups, post as the Page. Post as your Page in local groups or industry-related organisations. This is an effective method of reaching out to your community.
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